Oct. 29, 2001

CAPE GIRARDEAU, Mo. - Local youth will have an opportunity to experience NCAA Football and the college game-day atmosphere when Southeast Missouri State hosts NCAA Football's annual "Take a Kid to the Game" (TAKG) program on November 3. Kids age 15 and under will receive a free ticket with the purchase of a full-priced adult ticket, to watch the Indians take on the Colonels of Eastern Kentucky at Houck Stadium at 6:00 p.m.

TAKG is entering its seventh year in the promotion of NCAA Athletics and fourth for NCAA Football. The Take a Kid to the Game program saw a record number of schools (181) participate last year in this campaign, which is focused on attracting more of the nation's youth to college games.

"The Take a Kid to the Game program is a wonderful opportunity to introduce the youth of our community to NCAA Football," said Don Kaverman, Southeast's athletic director. "This is also a great chance for our school to gain some new fans."

Tickets for this special game can be purchased at the Southeast ticket office. For more information please call (573) 651-2113 or go online at GoSoutheast.com.

The Take a Kid to the Game program is a national promotion of NCAA Football, the marketing arm of college football. NCAA Football represents a coalition of the National Collegiate Athletic Association, the National Association of Collegiate Directors of Athletics and the Conference Commissioners Association. Visit www.ncaafootball.net for more information.

TAKG was created by Host Communications, Inc. to encourage alumni and fans to take their kids out to stadiums and arenas to experience intercollegiate athletics. Host Communications, Inc., a wholly owned subsidiary of Bull Run Corporation, is a sports, lifestyle and affinity group marketing and management company based in Lexington, Ky.